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	<title>Comments on: SES London PANEL: Social Media &amp; the Marketing Mix</title>
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		<title>By: SES London: the ultimate list of blogs about it &#187; malcolm coles</title>
		<link>http://www.seo-chicks.com/1561/ses-london-panel-social-media-the-marketing-mix.html#comment-18935</link>
		<dc:creator>SES London: the ultimate list of blogs about it &#187; malcolm coles</dc:creator>
		<pubDate>Fri, 19 Feb 2010 10:38:57 +0000</pubDate>
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		<description><![CDATA[[...] SEO Chicks: &quot;Mel ... gives an anecdote about a mobile company that urged people in an offline campaign to “search for I AM”, and they have to take out a huge paid campaign, as number 1 algo listing was a rather amusing, yet irreverant site something like iambored.com [...]]]></description>
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