The Chocolate Experience travelled to SMX London this time. Once again, your intrepid SEO Chick waded through the thronging hordes of SMX revellers (plus some who could not make it) at the pub and attempted to ply her trade in nothing but a tight SEO Chicks t-shirt.
Apparently simply shouting about the availability of her precious chocolate was another ill-conceived attempt at a method of dispersal and so she sat back to enjoy the chocolates on her own. Saddened by the dead silence at her offer, she drowned her sorrows in a glass of fine wine bought for her by someone who was also talking hotel rooms in Vegas (dodgy as that sounds, it wasn’t ;) ).
Whilst enjoying chocolate and a nice red wine which seemed to actually compliment the chocolate, others began joining her in the enjoyment of the chocolate. Soon a second chocolate tray was opened and much fun was had. A third and fourth tray soon got polished off and a combination of personal dispersal with casual ‘on the table’ distribution seemed the best.
Will ChocBait make it to Vegas? Who knows…? Permission has been sought, chocolates identified (M&S truffles), thoughts on numbers to bring started mulling (50 boxes/100 trays? 200 trays?) and ideas are fermenting. Chocbait 2.0 was more of a success but still lacks the popularity of the original – the inspiration – the best bait yet – drinkbait.
Stay tuned – The Chocolate Experience may be coming to a conference near you….









FYI: I am always open to receiving chocolate.
Important information that - I need to know who to give it to, you see.
Those who had the truffles enjoyed them (must have - they all went!) so I know the chocolate was OK.
I’m just trying to think - hand them out one-by-one personally or tray by tray…?
Hmmm and what lovely chocolates they were too! Thanks for sharing…
Where do I sign up in Vegas to receive Chocolate? I am definitely in on this!
They went very well with the Guinness! And the fish and chips! Thanks for an awesome night, LondonSEO
Hi Judith,
We met about two months ago at a blogging event. I love your blog here and am so excited about you mentioning chocolate. There should definitely be more chocolate at events and so pleased you’re using real chocolate instead of the Low Quality Street that every other stand uses at exhibitions!
Good luck with taking choc-bait to the world!
Jen
@Dan - always happy to bring the good word of decent chocolates to the world
@Stephanie - I think SEO chicks will have the inside line on chocolates should I get permission to do it so stay tuned! It may involve a t-shirt or button or something though…
@Jane - They are ideally suited as the acompanyment to - anything really *giggles*
@Jennifer - blogging technology conference in July? You do CHOCOLATE ECSTASY TOURS?!?!
Oh god… I think I am going to faint.
*thud*
Swedish cider, fish and chips, and chocolate… sounds like a crazy mix but it worked!
The pub was full to busting upstairs. No wonder some de-camped to the outside area.
I think Andrew up at Big Mouth said I was handing out Sweedigh Druid chocolates
Quite something!
As you can see, the box was almost empty by the time it reached me. I’m not a big chocolate person, but the peer pressure was too much for me…
http://flickr.com/photos/stripedtiger/2049391147/in/set-72157603244597964/
peer pressure? or beer pressure?
I hope to be giving out chocolate at PubCon so maybe if I bring more to share, the box will always be full…?