Archive for the ‘Conferences & Live Blogging’ Category

Ins and Outs of Running an Independent SEO Conference or Meet-up

ShareTweet If there’s one thing I love about this industry it’s that we are not backwards in coming forwards. Whilst there are a number of fantastic conferences run by larger organisations, dedicated event and publisher groups there is no shortage of people that are creating, organising and growing independent or not-for-profit conferences within this sector. I wanted to find out about the challenges these (often volunteer) conference organisers face and if the benefits to them or their business match the time and effort put in. I asked the following group of indy conference and event organisers for their thoughts on the same topics: Dan Harrison, who runs SotonDigital Sam Noble, who runs Digital Females Gus Ferguson who runs OMN Jo Turnbull who [...]

The Official SES London Networking Party

ShareTweet Next week Search Engine Strategies (SES) is in London, and seeing as 80% (actually it’s more like 70% but Julie is always in London in spirit) of the SEO Chicks are based in London quite a few of us are speaking and attending. Judith is speaking on day 1 and 2 on the subjects: “Introduction to SEO” and “SEO is dead, long live SEO” respectively. And I have two sessions on day 1 covering “Key Link building strategies” and “SEO means business”.  Nichola and Annabel will be attending and covering the event for Stateofsearch.com and Hannah will be covering the conference here on SEO Chicks. So, if you see us around the conference centre, please make sure you say [...]

The WINNER(S) of the SEO Next Generation Competition are..

ShareTweet We have had some fabulous entries to the SEO Next Generation competition, it has taken us a while to read through them all and score each entry. There were some hilarious, thought provoking and truly original entries, and we would like to thank everyone that entered for their time and effort. Our white, grey and one slightly blackish hat goes off to you. THE WINNNERS Soooo, get to the point I hear you all say, who won? Well, that’s the thing, we couldn’t really agree on ONE winner so after much deliberation and one phone call to our friends at SES London (who VERY kindly gave us another FULL Conference pass to SES London) we hereby announce the JOINT [...]

SEO: The Next Generation – WIN SES London Tickets + Mentoring with the SEO Chicks

ShareTweet We have put together a truly galaxy class competition for all SEO cadets out there. Have you been in SEO LESS than 2 YEARS or WANT TO GET IN TO SEO? Then YOU are the next generation SEO, and WE would like to help you become the best SEO cadet that you can be. The enterPRIZE: 1 FULL CONFERENCE pass to SES LONDON 2012 (21st-23rd February) AND access to ClickZ Training Academy (Monday 20th February). Courtesy of the guys at SES Conference Series. 3 Months MENTORING with the SEO-Chicks! YOU will have access to ALL of the SEO-Chicks to help you with any questions or guidance you need. You will also get to meet a bunch of us (Lisa, [...]

What’s new in Local Search and Mobile – SMX London

ShareTweet As many as 30% of all search queries have local intent, and the Google Places platform now operates in over 100 countries. According to IDC, more smartphones will be sold this year than computers which is astonishing and makes you realise just how entwined local and mobile search will become. The session mainly dealt with devlopments in local search, some “must do’s” when optimsing a places acocunt, alternative ways to track Google Places and mobile apps. Just a heads up, webmaster radio tonight have a show, airing from 7pm, which features Local David Mihm, Martijn Beijk and Lisa Myers Don’t worry if you missed the the show, it will be up on State of Search tomorrow You can also [...]

SMX 2011: Social Signals & Search

ShareTweet A particular current obsession of mine and a topic on which I have about three gigs in the next month, so really hoping for some interesting thinking on this subject. Panellists are; Bas van den Beld of State of Search, Cedric Chambaz of Microsoft; Marcus Taylor of SEOptimise and Jim Yu of BrightEdge. Bas van den Beld Google are clearly seeking to define user intent which is of course a difficult thing to do. Quite often user intent and be inferred by UX data, e.g. rich snippets vs ordinary results will give richer data feedback. Don’t think that Google doesn’t “get” social – perhaps not in the network sense but later PageRank iterations incorporate “social” elements (link popularity).