Archive for the ‘Conferences & Live Blogging’ Category

SES London 2014 – Day 1 Takeaway: 52 Stats, tips and quotes from #seslon

ShareTweet   I’mma keep this to the point… Keynote – Bruce Daisley of Twitter: Running In Real Time: Bringing Campaigns to Life by Marketing in the Moment Superbowl 2013 – 25 million tweets yet Oreo managed to be timely, current and humorous and stand out with “you can still dunk in the dark”. 80% of Twitter usage is on mobile – 70% of which at home 25% audience purchased via twitter, 50% use twitter to give them latest news, personalised news 15.2 million tweets on the #grammys hashtag •#pharrellsHat was a talking point Mobile click stream analysis – 94% of twitter users shop on mobiles, 56% of twitter users are influenced in what they purchase by what they see on [...]

What Online Marketers Can Learn from the Arts Sector (and vice versa)

ShareTweet I recently had the opportunity to attend a conference on digital engagement in the arts sector. The conference took place in Brighton and was hosted by Culture24. Culture24 is a non-profit organisation with a mission “to support the cultural sector in reaching online audiences”. The conference was in some sense a launch event for their newest research, in the form of a report titled Let’s Get Real 2. [Quick sidenote: The first Let's Get Real report was released in 2011, and became the starting point for an 11-month research project which brought together 22 cultural organisations to learn about "the practical use of technologies to gather data and how to draw meaningful insights from this". The result of this research is the Let's Get Real [...]

Ins and Outs of Running an Independent SEO Conference or Meet-up

ShareTweet If there’s one thing I love about this industry it’s that we are not backwards in coming forwards. Whilst there are a number of fantastic conferences run by larger organisations, dedicated event and publisher groups there is no shortage of people that are creating, organising and growing independent or not-for-profit conferences within this sector. I wanted to find out about the challenges these (often volunteer) conference organisers face and if the benefits to them or their business match the time and effort put in. I asked the following group of indy conference and event organisers for their thoughts on the same topics: Dan Harrison, who runs SotonDigital Sam Noble, who runs Digital Females Gus Ferguson who runs OMN Jo Turnbull who [...]

The Official SES London Networking Party

ShareTweet Next week Search Engine Strategies (SES) is in London, and seeing as 80% (actually it’s more like 70% but Julie is always in London in spirit) of the SEO Chicks are based in London quite a few of us are speaking and attending. Judith is speaking on day 1 and 2 on the subjects: “Introduction to SEO” and “SEO is dead, long live SEO” respectively. And I have two sessions on day 1 covering “Key Link building strategies” and “SEO means business”.  Nichola and Annabel will be attending and covering the event for and Hannah will be covering the conference here on SEO Chicks. So, if you see us around the conference centre, please make sure you say [...]

The WINNER(S) of the SEO Next Generation Competition are..

ShareTweet We have had some fabulous entries to the SEO Next Generation competition, it has taken us a while to read through them all and score each entry. There were some hilarious, thought provoking and truly original entries, and we would like to thank everyone that entered for their time and effort. Our white, grey and one slightly blackish hat goes off to you. THE WINNNERS Soooo, get to the point I hear you all say, who won? Well, that’s the thing, we couldn’t really agree on ONE winner so after much deliberation and one phone call to our friends at SES London (who VERY kindly gave us another FULL Conference pass to SES London) we hereby announce the JOINT [...]

SEO: The Next Generation – WIN SES London Tickets + Mentoring with the SEO Chicks

ShareTweet We have put together a truly galaxy class competition for all SEO cadets out there. Have you been in SEO LESS than 2 YEARS or WANT TO GET IN TO SEO? Then YOU are the next generation SEO, and WE would like to help you become the best SEO cadet that you can be. The enterPRIZE: 1 FULL CONFERENCE pass to SES LONDON 2012 (21st-23rd February) AND access to ClickZ Training Academy (Monday 20th February). Courtesy of the guys at SES Conference Series. 3 Months MENTORING with the SEO-Chicks! YOU will have access to ALL of the SEO-Chicks to help you with any questions or guidance you need. You will also get to meet a bunch of us (Lisa, [...]