It’s Hallowe’en and by looking back, I see my blog posts take a religious bent at this time of the year. Not that I’m at all religious! My Seven Deadly Sins of SEO blog post probably dispels that notion. Last year I asked if Google was becoming a modern day God – and a scary one at that. No, I have nothing in here about killing SEOs The title is just to grab your attention. SRSLY – you should love your SEO. There are times when I have considered the possibility that sacrificing a goat to the Google god might be more effective than trying to do SEO. After all, sometimes it seems so random. Why so I continue to [...]
Archive for the ‘Google’ Category
Why Listening To Matt Cutts Is A Bad Idea
Look, we all hated the dark days when Google was uber-secretive about everything, and we cheered up when first “Googleguy” and then Matt Cutts (aka Googleguy) started giving us a few glimpses of veiled instructions. Later Matt began to give exact instructions for things that were on Google’s agenda. In other words, if Google wanted to control our actions, Matt pulled our little puppet strings and gave us specific instructions. Two examples? He specifically told us to either use nofollow or javascript for paid links so that we wouldn’t pass link juice through. He specifically told us that nofollowing our own internal links would be a good way to sculpt our link juice so that it flowed where we wanted [...]
Lets Call This Hypocrite Day Shall We?
There’s nothing new about this post. It’s been said before. But for those who still confuse ethics with believing whatever line of bull the search engines might be throwing out for their own betterment, I wanted to just put out a little reminder on this fine April day. One definition of a hypocrite, according to dictionary.com, is: a person who feigns some desirable or publicly approved attitude, esp. one whose private life, opinions, or statements belie his or her public statements. Google’s stance on paid links: …link sellers can lose trust, such as their ability to flow PageRank/anchortext…when I say “paid links” it’s pretty safe to add in your head “paid links that flow PageRank and attempt to game Google’s [...]
- March 28th 2009
- 5 Comments »
Is Google Trading on the Hard Work of Business?
Google is seen by some as only existing off the hard work of others. I argue that Google worked hard to get where they are and that others trade on Google’s hard work.
Behavioral Based Ads Bad For Publishers and Scary For Users
Google just announced that it would start providing interest-based Adsense ads. I have a bit of experience with being a publisher that serves ad based on past user behavior and interests. That experience isn’t a very good one. If you are in the mood, follow along as I tell you my little tale of how behavior-based ads can be bad for everyone. (*names changed to protect the guilty and the innocent) I run a site that is technical in nature. No surprise there, if any of you know me. I have a fair few tech-oriented sites, though, so don’t assume you know which one I’m talking about. Because I’m always interested in diversifying my income stream, I am constantly trying [...]
If Google Is Unable To Remember Its Own Rules …
Follow along with my little Twitter trip, if you don’t mind, so that we can all see the progression of how these little tidbits and factoids came to light. On February 9th (2 days ago), I tweeted the following: Google busted! Techcrunch reveals Google used pay per post. Um, ok. But Goog punishes others that do same. tsk tsk. http://cli.gs/BHdygD Following that link takes us to a Techcrunch article that busts Google for using a service that pays bloggers to post about them. This is exactly the same kind of thing Google has punished others for in the past, starting with resetting PayPerPost bloggers toolbar PageRank to zero back in late 2007. It’s all just a part of the whole [...]