ShareTweet Over the last year a small group of US based internet marketers formed a group called IM Charity, which is currently in the process of getting 5013c status (to become a non-profit). The group was formed so we could help use our talents for worthy causes. Currently, IM Charity helps to raise money for various charitable organizations through throwing fundraising events. In the future many of us will also donate time to non-profit organizations looking for a little help with their internet marketing strategy. Â Last year, through varous party’s at US search conferences like SES San Jose, SES NY and Scary SEO we raised nearly $100,000. We’d like to start this year off on the right foot by throwing [...]
Archive for the ‘Internet’ Category
Things For Which The Internet Sucks
ShareTweet If there is one (more) thing that makes no sense to me whatsoever, it’s international power standards. Electricity. That which spews out of the wall when you plug shit in. Juice, and not that of the link variety. It’s the same everywhere. My stuff runs out of batteries at the same rate in every country, yet multiple countries have different power standards. Forgive me for not knowing their technical names, but the prong things that stick into the wall are not the same worldwide. There is also that voltage problem. I am going to England tomorrow and thus I have to deal with it. I have one hundred little gadgets to take with me, but one has caused slightly [...]
Yoda’s Ultimate Tool List Part II – Keyword Research
ShareTweet Okay, so it has been a little more than a week since Part I, but SES NY takes a long time to recover from. There are a ton of keyword research tools and tool lists out there, but it is still incredibly important to have all of your tools in one place. There are a lot of familiar tools in here, but there should also be a some lesser known ones here as well. Let’s start this off with an SEO snack provided to you by one of my newest friends, Gareth Free Tools SEObook’s ultimate keyword research tool is a great place to start. Another tool on the site, is the Google Scraper tool We can’t forget [...]
The Reincarnation of Apprenticeship
ShareTweet One night, from the only punk rock bar in Las Vegas, I gave a horribly long rant to RateItAll’s Lawrence Coburn. It was my take on the industry. It is hard to find those words again as that was a conversation at 2AM and my brain was competing with the Bouncing Souls. The rant went on and on about popularity, branding, reputation management, and so on. Ever since this conversation, I have been thinking about this concept of SEO and Internet Marketing being something I think must be taught and discussed. Ultimately, the industry lies within conversation and apprenticeship. For my first article on the SEO-Chicks blog, I wanted to write about the importance of understanding this industry, [...]
The Importance of Having a Thick Skin
ShareTweet Recently SEOmoz has had the pleasure of being caught in several bloggers’ scopes because of the controversy behind Rand’s Google Payola post. While much of the criticism was largely professional and constructive, some of it has been more personal and not constructive. Regardless of the type of criticism, it’s essential to react to it appropriately, especially when the Internet is essentially your workplace. Before I delve further, let me be the first one to admit that I am a stubborn person (thanks, Kelley genes), and I’ve had my feathers ruffled a few times online. It can be difficult to respond to professionally to criticism, whether it’s constructive or a personal attack. In light of recent events, however, I’ve thought [...]