Archive for May, 2007

Analytic SEO

ShareTweet I was surprised when one of my clients told me about his previous SEO company, where he had not received a single report or proof of ROI for a whole year. The only thing that he was shown was proof of ranking in Google. You can just imagine it; “Look there you are, #1 on Google”, when you search for “London based used Saab car dealer that sells car parts” lol ok maybe not that bad. My point being that there are SEOs that simply does SEO based on improving ranking; they don’t care whether the keyword the client is ranking for will actually result in a conversion. Now this is not very clever SEO but it happens, and [...]

The SEO Chicks has arrived!

ShareTweet On behalf of all the current SEO Chicks I would like to say “how ya doin” and welcome. This blog is a collaborating blog by Anita Chaperon, Julie Joyce and myself (Lisa Ditlefsen). We are currently 3 chicks but we are hoping to expand our SEO Chicks crew by a couple more in the next few weeks. So why another SEO Blog?What is the difference between us and other SEO blogs? Except from the obvious; we are all chicks that love Search Marketing. We wanted to start a blog where we gather experts in different fields of search marketing, gather knowledge and mix in with some attitude. We want to make it interesting, share our knowledge and hopefully inspire [...]