Share I’m so fascinated by the prior careers of the SEOs that I know. My own background is in anthropology and English lit, with a brief stint in social work that led me to then go into programming for assistive technology. The programming is what eventually led me into SEO, with some boring details in between. In any case, this all got me thinking about careers we could all have AFTER we leave/get fired from SEO. Thus I bring you the top 10 future career paths for prior SEOs… 1. Used car salesperson: we’re used to convincing people that really, nothing is wrong with our SEO efforts, so this can be easily translated into talking someone into thinking that the [...]
Archive for September, 2007
Even A Blind Hog Finds An Acorn Now and Then
Share In the South we have a saying that “Even a blind hog finds an acorn now and then.” For all you Yankees and people who’ve never watched “The Dukes of Hazzard” or my personal favorite, “Mama’s Family”, this means that we’re all occasionally lucky. However, to consistently do well in SEO, you need more than simple luck. You might need to actually think a bit too, or get a smart friend. It’s fairly common to do a bit of testing in PPC campaigns to see which keywords have the highest conversion or which ad title attracts the most clicks. It’s also quite easy to see this information in the ad interfaces, which may explain why those of us who [...]
Kings of the Crawl Frontier
Share Jim Boykin has an utterly fantastic new SEO tool that lets you view your outbound links. I have been on it like a hobo on a ham sandwich. This was of such interest to me because I honestly have not paid all that much attention to my outbound links. Obviously I try to use credible sources and only link to sites that I trust (except for ones in which I link to sites because people bought me a drink/threatened my life/asked me to nicely), but in terms of working this into my overall strategy I admit to being somewhat out of the loop here. But no longer…I’ve seen the light. Normally inbound links are my focus, when I’m not [...]
Google: The Next MSN?
Share Is Google going to be the next MSN? I would like to apologize for my lack of a witty title here…when Microsoft is involved, my brain kind of shuts down. If you’re one of the rare, rare people who actually thinks MSN is a thing as fine as a newly-discovered Fawlty Towers episode, let me explain to you that most people, or should I say most NORMAL people whose knuckles don’t bleed when they walk, really hate MSN. Not only is the engine a right piece of crap, but the company itself seems to be so seriously annoying that it’s in danger of being sued constantly over something ridiculous. Honestly, I have trouble listening to Brian Eno and Robert [...]