Well, 2008 has already started with a bang (but, living in the past as I am, I’m still catching up with 2007…) with lots of conferences shooting ahead out of the starting blocks. I’m speaking at three so far (maybe four) and attending many more so for all you London-based marketing folk, here is what’s up and on.
Technology For Marketing & Advertising 2008 – Feb 12 Earls Court Conference Centre London. It’s free to attend and tends to be all about the stands with free sessions of limited value to those who know what they’re on about. For those new to the industry, these sessions are great bite-sized free talks at a free industry event.
SES London – Feb 19 Business Design Center. Be there or miss out [...]
Archive for January, 2008
- January 31st 2008
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deCabbit’s London View of Conferences Ahead
The Deep Linking Clampdown…Oh, the Humanity!
*****Editor’s update: Rand has pointed out that I misread the bit about NPR. See below for amendment. *****
Did you ever think that you’d need permission in order to deep link to a site? And for those of you who don’t know, deep linking is the practice of linking to a page on a site other than the home page. It’s what we’re basically supposed to do, to have the most relevant links for our readers.
Apparently this is wreaking absolute havoc with several online publications. The Dallas Morning News has claimed that this practice has contributed to their quick downward spiral into the bowels of hell by “violating copyrights, depriving them of ad dollars, redirecting traffic, and generally confusing Web surfers.” [...]
SES London Conference & LondonSEO.org Party
Search Engine Strategies – Feb 2008
Wohoo I’m a speaker at Search Engine Strategies London this year , pretty cool, especially considering my first ever conference was SES London this time last year. SES London is on from 19th – 21st February at the Business Design Centre in Islington, London.
I’m on the panel “Search Term Research & Targeting” with amongst other Christine Churchill and Maxim Grandchamp
If you are going to SES London, make sure you come and see me speak on Wednesday 20th Feb, 11:45-12:45, I’m going to be nervous as hell, so any support will be very much appreciated No heckling please, unless it’s “Lisa you rock”…
LondonSEO party Thursday 21st Feb
As usual the search engines are rubbish [...]
Little Miss Anti-Popularity Rides Again
“Popularity is the one insult I have never suffered.” Oscar Wilde
My alternate title for this piece was “Page View Syndrome” but then I thought that sounded like something you’d catch by using the computer terminal at an Indonesian whorehouse. Oh, and that is the title of the article that prompted all this…
There’s a thought-provoking piece that PC Mag did that details the dangers involved in basing what we see on the web on popularity. In the case detailed in the article, the author likens our internet future to a Max Headroom-style situation (look it up you crazy youngsters) and discusses a writer being fired from a publication because his articles weren’t popular enough. This popularity contest is a seriously [...]
When was the last time you cleaned your ‘house’?
… uhmm I mean mind?
No, I haven’t hit my head on a sharp object and lost all speaking sense – on the contrary – I feel I have discovered something, so I thought I’d share )
I am a chronic thinker by nature. I think while cooking (stop sniggering-I DO cook). I think while browsing the net. I think while in the shower, bath tub, while exercising, working…..aaaaggghhh! I even think while I’m thinking.
I know I’m not alone in this – most people do it. And what’s worse, most people don’t realise that they do! All the time. Some think this is the way it’s supposed to be, and if your mind is not busy conceptualising some new idea, or [...]