Share An SEO’s best friend (other than a stiff drink) is a good tool. Tools save us time and energy and streamline the process so we can get to making money instead of researching. They provide the information you need when you need it. But it is important to remember that knowing when to use a particular tool and how to use it is more important than any list. This is why I’ve created Yoda’s ultimate tool to put all the tools one would need in 1 place. Since this list is too massive to fit in one post, it will be a multi-part list that will cover: Competitive Research, Keyword Research, Must have Firefox plug-ins, Reputation Management tools, PPC [...]
Archive for March, 2008
Jeeves is Back!
Share Well, not entirely. IAC has announced that Ask is going to move in a different, but familiar direction. Step 1: Lay off 40 employees (8%) of Ask staff Step 2: Gear your engine to marred women above 30 living in the Midwestern and Southern US Step 3: Bring back the question format – but have it only answer questions about recipes, hobbies, crafting and your kids Step 4: Remove Jeeves from carbonite Step 5: PROFIT!!!!! . . . . or cease to exist Maybe they’ll have Jeeves wear a sock puppet next
8 Random Things about Me, Like You Care
Share Ah, another meme, that lovely bit of viral marketing that gets you up off your arse and forces you to write! I was tagged by Chris Hambly, social media god…if you’ve not yet read his blog, do so. Not only will you get useful industry information, you’ll also get some nice commentary on the state of affairs in England. My topic is 8 Random Things About Me, which is truly perfect since I am nothing if not random. 1. I am deathly afraid of alligators, crocodiles, and sharks, even though I never go anywhere near them unless they’re properly put up away from me. They scare me so badly that I have nightmares about them maybe once a week. [...]
SES London 2008 – Sessions ‘n’ Stuff
Share The 2008 edition of SES London was a refreshing change from the previous year. Not only did it start better for me with no unwanted groping, the initial session really set the tone for the rest of the conference – fun and different. This year I also resolved to get over being shy in person and introduce myself to people I have been reading. I got as far as introducing myself to Liana “Li” Evans and Adam Lasnik and stopped. Sometimes being a journalist bites as I am always aware people are suddenly careful about what they say around me. Makes for a difficult time making new friends! The sessions offered far fewer sales pitches than previous years and [...]



