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	<title>Comments on: Broaden your Marketing Mind</title>
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	<link>http://www.seo-chicks.com/2366/broaden-your-marketing-mind.html</link>
	<description>The SEO Blog with attitude</description>
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		<title>By: Jane Reynolds</title>
		<link>http://www.seo-chicks.com/2366/broaden-your-marketing-mind.html#comment-31694</link>
		<dc:creator>Jane Reynolds</dc:creator>
		<pubDate>Mon, 29 Aug 2011 12:52:26 +0000</pubDate>
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		<description><![CDATA[People SO underestimate the value of &#039;Word of Mouth&#039;, yet - interestingly - I&#039;ve found Twitter to work in a very similar way.
Many years ago I worked for a while selling advertising space (well, trying to!), for a local directory, and the number one &#039;excuse&#039; for not buying was that all their work was gained simply by &#039;Word of Mouth&#039;.

It&#039;s great to be recommended, but when that person actually NEEDS you (maybe six month or more down the line), they&#039;ll have to find your phone number etc from somewhere, so before the Internet (an online directory), what did people do?  Look in a directory!  If only I&#039;d twigged that at the time, I might have had a great career as a Saleswoman!

Twitter (unlike Facebook - in my experience), somehow links us by osmosis to other like-minded people, and it&#039;s been invaluable to me so far. I reckon that if I needed a pool cleaner (I should be so lucky!), I&#039;d pretty soon find one via my followers!  (janereynolds8 Twitter)]]></description>
		<content:encoded><![CDATA[<p>People SO underestimate the value of &#8216;Word of Mouth&#8217;, yet &#8211; interestingly &#8211; I&#8217;ve found Twitter to work in a very similar way.<br />
Many years ago I worked for a while selling advertising space (well, trying to!), for a local directory, and the number one &#8216;excuse&#8217; for not buying was that all their work was gained simply by &#8216;Word of Mouth&#8217;.</p>
<p>It&#8217;s great to be recommended, but when that person actually NEEDS you (maybe six month or more down the line), they&#8217;ll have to find your phone number etc from somewhere, so before the Internet (an online directory), what did people do?  Look in a directory!  If only I&#8217;d twigged that at the time, I might have had a great career as a Saleswoman!</p>
<p>Twitter (unlike Facebook &#8211; in my experience), somehow links us by osmosis to other like-minded people, and it&#8217;s been invaluable to me so far. I reckon that if I needed a pool cleaner (I should be so lucky!), I&#8217;d pretty soon find one via my followers!  (janereynolds8 Twitter)</p>
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		<title>By: Catherine</title>
		<link>http://www.seo-chicks.com/2366/broaden-your-marketing-mind.html#comment-31601</link>
		<dc:creator>Catherine</dc:creator>
		<pubDate>Wed, 24 Aug 2011 11:52:38 +0000</pubDate>
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		<description><![CDATA[Hi Sarah,
I am always trying to broaden my marketing mind. In the online world I think you can learn many things in a day just... by browsing.
Regards
Catherine]]></description>
		<content:encoded><![CDATA[<p>Hi Sarah,<br />
I am always trying to broaden my marketing mind. In the online world I think you can learn many things in a day just&#8230; by browsing.<br />
Regards<br />
Catherine</p>
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